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Our work

Together with our clients, we have achieved a range of communication projects over the last few years.
A glimpse of what we do. 

Multiple country customer magazines

Expansion of a specialized poultry feed manufacturer to cross border markets

Storytelling brings your brand to live and can effectively support market introduction in a foreign agricultural niche market. To emphasize thought leadership in poultry feeding Dutch specialized manufacturer De Hoop Mengvoeders publishes a corporate magazine in the Netherlands and the border regions of Germany and Belgium on a regular basis. The articles tell the corporate story of De Hoop Mengvoeders from different perspectives. They focus on the pride and professionalism of the poultry farmers and on excellent technical results. As a new competitor on the German and Belgian market, De Hoop Mengvoeders chooses to integrate the magazine in the marketing mix: storytelling to support market introduction by a small team of highly qualified account managers in competitive and hard-to-open markets. The mix is completed with direct marketing, events, advertising and social media. Succesfully, as more and more German and Belgian poultry farmers are open to negociate their feed contracts with the Dutch feed manufacturer. AgriCommunicatie produces and coordinates the special interest magazines: from table of content and planning, to interviews in multiple languages and prepress.

Communications strategy

Positioning, storytelling

Specialism

Strategy, content, PR, editing, magazine management

 

Sectors & Strengths

Poultry
Poultry
Agribusiness
Agribusiness
Strategy
Strategy
Content
Content
Public Relations
Public Relations
Communications management
Communications management
Multiple country customer magazines
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